In large retail operations, category management teams spend significant time deciding which product goes onto which shelf and in which order. Shelf space is very expensive real estate in retail.

At GDC 2026, Google trumpeted Gemini-powered games, but the industry still hasn't found must-have uses to win over players and developers.

Learn how PPC automation layering combines Smart Bidding, scripts, AI tools, and human strategy to improve campaign efficiency, oversight, and long-term performance.