Buying intelligence tech platform NuOrder joins forces with Nordic e-commerce retailer Boozt as retail moves toward centralized platforms to organize product data, optimize assortments, and respond ...

Why do people often stick with familiar brands and choices, even when better options might exist? A new study co-authored by an Illinois Institute of Technology (Illinois Tech) researcher explores the ...

With 8+ years’ experience, expert Filippo Marchesani reveals the hidden systems driving online behavior and provides ...

AI is beginning to influence purchasing decisions among Australian shoppers, prompting marketers to adjust strategies for reaching consumers.

As AI consumer apps evolve, I find it crucial to adopt data-driven decision-making systems that can help drive user growth and achieve ambitious revenue targets. Intuition is no longer enough, and we ...

ShopSight helps brands co-create with customers to predict trends and de-risk product launches ShopSight helps teams ...

Online decision making is a concept that describes the cognitive process that goes in the mind of customers before they make a decision on the web. The main focus of this article is to understand what ...

Scientists are questioning the famous '200 food decisions a day' statistic. Here’s what it means for how food and beverage ...

MyFitnessPal has launched a dedicated advertising business, turning the meal planning and food logging inside its app into a ...